Hungry consumers expect you to have a detailed website — no exceptions. It’s the hub of all your online activity. Thoughtfully-crafted website copy establishes what you stand for, attracts like-minded visitors, and answers your customer’s questions. This strategic, collaborative project is one of my faves!
Every website package includes:
A kick-off call to get to know you and your business
SEO-optimized copy focused on target keywords, internal linking, titles, and meta tags
A recommended 500 - 1,000 words per page
Clear and concise copy formatted for both skimmers and in-depth readers
Industry research to identify and sell the benefits of your offer within the marketplace
A check-in call down the line to assess how the webpages are working for you
All the Basics
$2,000
Your choice of 4 core pages that build the framework of your website, plus all the above. This package commonly focuses on:
Homepage layout, copy, & CTAs
About Page
Your Values and/or Process
FAQs
The Full Course
$4,500
Your choice of 8 website pages + a lead magnet opt-in*, plus all the above.
*A lead magnet is a value-added freebie you can offer visitors in exchange for their email address, helping to build your email list.
Bonus Website Add-Ons:
Lead Magnet ($500+):
A free piece of value-added content that you can offer visitors in exchange for their email address, often presented as a pop-up. A great way to build your email list!
Product Description Pages ($400+):
All the key details, features, and benefits that will get your product through checkout.
Sales Page ($1,500):
Essential for any big campaign or product launch! Sales pages lay out all the details to convert browsers into buyers.
“Emily’s pragmatic approach structured generous website copy that is mouthwatering, on point and leaves you wanting more. I was positively surprised that she did intensive background work, not only making copy feel good but also click good too. Behind every word lies attentive consideration for how words weigh up commercially.”